Strategic application of Distribution & e-Marketing
Using the various facets of e-Distribution and e-Marketing as part of the hotels marketing strategy
This workshop is particularly designed for General Managers, Sales and Marketing Directors, Revenue Managers, Reservation Managers who are responsible for defining e-marketing strategies and ensuring their ROI.
Seminar Goals
Participants will gain a comprehensive and in-depth understanding of the world of distribution and e-marketing to be able to define an e-marketing strategy in line with their hotel product which will help to achieve sales revenue goals.
Duration: 2 Days
Seminar Topics
- Electronic Distribution Overview
- The Value of Electronic Diversification
- Search Engines Essentials
- Capitalising on Web 2.0 Marketing Initiatives
- Social Networking Sites – Making it Work for You
- Your 5-Year Distribution Strategy
- Developing a strategy at your property
- The short and long-term impact on your property
- Practical implementation
- Expected ROI on performing actions
- Measurements for Success
Find Out More
Call 07799 767 326 or eMail us
